MIRAE

Mirae turns clinical calm into everyday ritual. A monoline, lower‑case word‑mark capped with a full‑stop speaks to sure‑footed science, while whisper‑tone pastels and lab‑style microcopy keep the mood gentle, intelligent, and uncluttered. Sparse grids, fine rules, and generous white space let product details breathe across boxes, tubes, and fragrance labels, echoing the brand promise: “Soft science. Real results.” The effect is modern apothecary—minimal yet inviting, quietly powerful, and made for skin that wants smarter care without the noise.